Smartphone, Tablet & Modem Market '17


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Smartphone, Tablet & Modem Market ’17

Global Market Analysis of Smartphones, Tablets, Modems & Subscribers

Report No. 1710

April, 2017

Table of Contents

This report provides a detailed market analysis of all significant smartphones, wireless-connected tablets (cellular & Wi-Fi) and modems. Five-year forecasts are provided in considerable detail for each. In addition, smartphone and non-smart cellphones are forecast for all global regions.

The report also provides 2016 quarterly unit shipments and YOY market shares in revenue for the top smartphone, tablet and modem suppliers and discusses the 2017 market positioning of the primary vendors. Both revenue and unit shipments for 2016 are provided for major vendors of each category and five-year forecasts for all covered devices are included.

The 2016 smartphone shipments grew by 7% overall from 1.3 billion to 1.4 billion units. The 4G LTE smartphone shipments grew by 13% from 645.7 million to 741 million. Fifty one percent of smartphone shipments are now 4G growing from 48% in 2015.

Smartphone baseband processors, both integrated (like Qualcomm’s Snapdragons) and stand-alone “slim” modems (such as those employed by Apple) were led by Qualcomm, with 59% of 2016 shipments, followed by MediaTek at 23%. The more advanced 2017/2018 modems discussed in the report incorporate Category 15 Gigabit-class down-link data rates as well as advanced features like VoLTE.


Although Intel’s modem chips garnered only a small market share in 2016, their 2017 market share will be boosted as they are incorporated in a part of Apple’s iPhone 7 shipments (and Qualcomm has the other part of iPhone modem shipments.

The top five suppliers of smartphone shipments for 2016 were Samsung at 21%, Apple 15.1%, Huawei 9%, Oppo 6.4%, Vivo/Vsun 4.8%, LG 4.2%, Xiaomi 4%, Lenovo 3.8%, ZTE 3.7%, and Alcatel (TCL) at 2.6%.

Exhibiting the largest growth rate in volume were Oppo at 122%, LeEco 136%, Lava 103%, Vivo 93%, and Gionee at 39%. Growing 36% Transsion a leading Chinese supplier of non-OS voice centric phones into Africa is ranked globally in the top 15 in smartphones for the first time.

The report is an extensive (237-page) market study that covers all the major smartphones, tablets and the modems that enable them, in addition to the major cellular operators and their subscribers, worldwide. You are invited to scan the extensive table of contents to understand the full extent of this valuable study and all the companies covered.

As with all our reports, your satisfaction is guaranteed.


Carter L. Horney, a recognized authority on microprocessors and DSPs in communications, is the author of this study.  Mr. Horney is a Forward Concepts Associate and was formerly Division Planner for Rockwell International’s Digital Communications Division and earlier Strategic Marketing manager for Rockwell’s Semiconductor Products Division.  Mr. Horney was responsible for the product planning, which led Rockwell (now Conexant Systems) to dominate the worldwide FAX and dial modem chip market.  He was a Rockwell Engineering Fellow and has a B.S. in Mathematics and Physics and an M.S. in Mathematics from Western Illinois University.


Will Strauss, President of Forward Concepts, is an internationally-recognized authority on markets driven by DSP Technology (and wireless is the largest DSP market), and was a significant contributor to this study.

Report provided only in electronic form (PDF), with enterprise-wide license privileges:

237 Pages, 148 Tables


North American & International Price:  $3,500


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